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We are proud to announce our NEW community destination. Engage with resident experts and fellow entrepreneurs, and learn everything you need to start your business. Check out the new home of StartupNation Community at startupnation.mn.co
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We can go back and forth on this forever, but here`s the deal. In Marketing 101, they teach you that the shotgun approach to marketing is never a good idea. It shows a lack of direction and/or focus. It`s much better to spend your time, energy and resources on real, targeted prospects who have a genuine interest in what you`re selling - as opposed to trying to sell to millions of untargeted prospects who don`t. Dale King
Since we are talking about MySapce, I took your post as saying MySpace has "millions of untargeted prospects".Sorry, if I misinterpreted your words. ~Roland
Sorry, if I misinterpreted your words. ~Roland
Thanks, Roland! You and I are fine. Dale KingDKing1/11/2008 8:46 AM
Before MySpace existed, corporations didn`t know how to properly reach that target demographic.
That is the most ridiculous, erronneous, uninformed statement I`ve ever seen! You can`t seriously be suggesting that major corporations didn`t know how to reach the youth demographic until MySpace came along. Oh, really? And just how did all of these corporations manage to survive all these many years without MySpace? Give me a friggin` break! Dale King [/quote]
You don`t get it. Perhaps it`s better not to try to explain the benefits if you`re not open to new ideas.sddreamweavers1/11/2008 4:06 PM
Facebook has been incredible. If you join the right groups and post articles with valuable information in the discussion forums this can drive lots of traffic. Facebook has groups for just about everything. I am sure you will find a group relevant to your business.
Its just important to know that on facebook you will find groups with 200 members and groups with 100,000 members and you might decide to ignore the small groups - However I have found that the smaller groups are sometimes more valuable then the larger groups.
If you want to find active groups in facebook - always check when was the last time someone posted a comment or something on the discussion board.
So with the mix of fastest growing audience being adults and the potential for advertising, this may be a resource to consider. I am not fully convinced of its value to me.
Colleen
http://www.quantcast.com/facebook.com
Demographics are shifting to more males than just a few months ago. Have run tests on both and its hard to convert due to limited geo targeting. One application maker on Facebook reports that he has only been able to sell things like wallpaper and ringtones.
That said, I think it pays to create a place holder on both. I have been on Facebook for 9 months and have mostly business related connections plus there is a plugin for LinkedIn. Haven`t seen much from MySpace but have my profile on private to get around the spammed invitiations to join.
Just another tool in the toolbox that makes cold winters go by faster for us northern bikers....making money AND staying up on the bike community, it`s just too much fun!! LOL!!
Will check out facebook, thanks for the tip....
I would agree they are effective marketing tools. Especially due to the networking abilities. I use them all as it is the best way to reach the greatest amount of people. Like with this site, the Alexa ranking is high (www.alexa.com) This basicaly means the reach and breath of the site is excellent becasue of the high traffic to the sites.
FYI...maybe I`m being paranoid but...the corporate address for alexa.com is a nameless post office box at "temporary" office building in a US Army installation ("The Presidio", it`s on the north end of San Fransisco, CA). If you don`t believe me, here are the links (scroll down near the bottom in both cases....)http://www.sfgate.com/cgi-bin/article.c ... MI2A35.DTL
Have had several affiliates create Squidoo lens and add their links as additional sources of traffic. For a small business owner you can use social sites to get more eyeballs on your website. Make sure you write articles that offer advise link Ten Tips on Saving Taxes versus here is a tax information site. Netscape is a strong social site and gives great back links that help with Google rankings.
I`m a speaker and storyteller. Are there any sites for my industry?
Thanks,
Sylvia
Thank you for the link, looks interesting.
Colleen