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Website marketing , what should I pay for and not pay for

I have a social networking/support website. When it comes to marketing I have very little experience, only what I have read and no programming skills. I was wondering if someone could let me know if I`m on the right track or not, heres my plan in a nutshell:
Write online articles, post in blogs, get articles in magazines/newspaper, word of mouth, postcards in different places where my users would hang out, ppc, and I would rather not do SEO because I don`t have a lot of money to do it and what I `ve read its better to get it organically, but let me know if I am wrong.
Thanks!
Mike
Write online articles, post in blogs, get articles in magazines/newspaper, word of mouth, postcards in different places where my users would hang out, ppc, and I would rather not do SEO because I don`t have a lot of money to do it and what I `ve read its better to get it organically, but let me know if I am wrong.
Thanks!
Mike
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Comments
I would suggest you hire someone to help you with your Marketing Project.
Although, there are some things you can do on your own. You eventually have to hire a professional to help you with marketing.
SEO is the first thing to consider if you want to make it into the organic searches. I wouldn`t advise PPC (Pay Per Click) if you say you don`t have alot of money to market your web site.
I would suggest Email Marketing to all your friends, I would distribute flyers and business cards everywhere
If your traffic is reducing then you should work on publicity of the website. For that you can consult Google as it is the best serch engine. Search effective ways to promote website.
Hope your problem gets fixed soon.
If you know SEO, you can start it yourself with very targeted, long tail keywords. They will be easier for you to rank for in less time. Offer something on your site for free, such as an e-book related to the site. They have to put their email in to get the download link. Getting their email is very, very valuable for marketing.
Use Facebook and Pinterest!
SEO is the primary thing to consider on the off chance that you need to make it into the natural pursuits. I wouldn`t exhort PPC (Pay Per Click) on the off chance that you say you don`t have alot of cash to advertise your site.