What is difference between SEO and SEM ?

ElexalexElexalex subscriber Posts: 56 Bronze Level Member
Can you tell me please what is difference between SEO and SEM , and which techneque is best for business ,

Answers

  • Mary AndersonMary Anderson subscriber Posts: 1 Member

    The difference between SEO and SEM is simply that Search Engine Optimization is part of Search engine marketing or Search marketing as it is widely known. Both processes aim in increasing visibility in search engines. SEO is about optimizing your website to get better rankings in the search results while SEM goes beyond SEO. It involves other methods that can get you more search engine visitors like PPC advertising.

    To know more you can get you answer on google.

  • Ryan O'BlenessRyan O'Bleness Birmingham, Mich. administrator Posts: 1,107 Site Admin
    edited February 2017
    As @MaryAnderson points out, the two work together, but search engine optimization is a sub-strategy of the overall search marketing campaign. SEO is more concerned with maximizing the number of visitors to your website by ensuring high ranking on the list of results returned by a search engine.

    SEM is more of the promotion of websites through increased visibility in search engine results pages through optimization and advertising techniques.
    Ryan O'Bleness
    Community Manager
    StartupNation, LLC
  • markadwardmarkadward subscriber Posts: 4 Member
    SEO is the process of affecting the visibility of a website. Where SEM is a form of internet marketing.
  • Alex RiyaAlex Riya subscriber Posts: 2 Member
    The difference between SEO and SEM is simply that Search Engine Optimization is part of Search marketing as it is widely known. Both processes aim in increasing visibility in search engines. SEM mostly paid activity and SEO only improved by organic way.
  • davidfederaldavidfederal subscriber Posts: 11 Bronze Level Member
    sem basically the paid version but the seo is organic.....
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