The Importance of Strategy in Marketing
Your strategy in marketing will also depend on the nature of your business or the kind of products and services that you are offering. Marketing a product in itself is often different from marketing a service. You have a lot of factors to take into account when writing the marketing strategy. These include the marketing budget available to you, the competition, your target market, your experience promoting products, and the tools you are going to use to help amplify your marketing messages.
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