Meta Description

smartjazz

Whether meta description is important or not in on page optimization? If it is, then is it important for users or search engines? Please reply here. Thanks in advance.

smartjazz

They can also go to the website by watching the title in SERPs. So in your view meta description is important for users? Can you please tell me if we don't give any meta description, then search engine will give it priority or not? Thanks for the response.

christiancole

The meta description is a meta tag that is used to describe the current Web page. It provides a short summary of the page so that readers can decide whether the page is what they are looking for or looks interesting.
The meta description is used by search engines to describe the Web page in their results. If your page doesn't have a good meta description, it still could display near the top of the results, but the listing will just grab content from your page, which can end up with a link that no one clicks on.
How Long Should the Meta Description Be?
While there is no limit on how long you can make your meta description, the longer that it is, the more likely it will be cut off in the search engine results. In several tests, I found:
Google started cutting off descriptions after 155-160 characters.
MSN started cutting off descriptions after 175-180 characters.
Yahoo! started cutting off descriptions after 160-165 characters.

allenhill

Though meta description tags are not a major factor search engines consider when ranking sites, they should not be left off the page. Both the meta keywords tag and the meta description tag contribute to your search engine ranking, and the meta description tag influences the likelihood that a person will actually click on the search engine results page and visit your site.

alaxhooper

A meta description is an HTML tag placed in head tag with the aim of giving search engines spiders information about the content of a page through description and keywords. Meta description should be relevant and unique to the page, reinforce the page title, and focus on including offers and secondary keywords and phrases to help add context to the page title. Relevant meta description tags may appear in search results as part of the page description below the title of the page.

rachelscott

Without Meta Description you can not rank for keyword you want to, It is one of the most important aspects of SEO, if you have set a proper meta description it becomes very easy to rank on the search term with few high quality back links

robertt5

Meta Description is very much important in SEO. Meta Descriptions are commonly used by search engines on search result pages to display preview snippets for a given Keyword.

noahwilson

Meta description help to know about the website page and show short description in search engine result and show info about the link which show in search result. and i think every thing is important for seo.

charleisol

meta tag give a summarize information about your webpage to crawler so that it can index it if it is useful so yes it is important.
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vivekshukla

Do I need a Meta Description?
Yes, here are reasons:
1) Increase Click Through Rates & Improve Visits from Organic Search
2) Give the Right People the Right Information at the Right Time
3) Increase Visits from Social
4) Use it to “Sell” Your Content

What Makes a Meta Description “Powerful”?
here’s the how:
1) Write Compelling Content
2) Use 1-2 Keywords
3) Aim for 155 Characters
4) Avoid Keyword Duplication
5) Eliminate Non-Alphanumeric Characters

Source : http://bit.ly/2eQBcuE

amanshastry43

Meta description help to know about the website page and show short description in search engine result and show info about your webpage

dipika13

Meta description is a largely undervalued facet of search engine marketing, it is very important in SEO

anushkachhakrabarti

The meta description is a ~160 character snippet, a tag in HTML, that summarizes a page's content. Search engines show the meta description in search results mostly when the searched for phrase is contained in the description. Optimizing the meta description is a very important aspect of on-page SEO.

david14beck

Meta description provide small information of the website in a proper way. it is mainly used or crawl by the search engine and also helpful for better search engine results. Meta description should not more than 160 words, use 1 or 2 times keyword in it and avoid words duplication.

vivekshukla

meta tags are tags placed within the head section of your code that help define the contents of a web page.

deepak0203

In short, meta description is the short summary of your webpage.

You can include max 160 characters in meta description tag, it major influencing your content and CTR on search engines.

Use relevant keywords on meta descriptions, which you had updated on title. It improve your search results too.