We are proud to announce our NEW community destination. Engage with resident experts and fellow entrepreneurs, and learn everything you need to start your business. Check out the new home of StartupNation Community at startupnation.mn.co

How to Justify Your e-book Price

DaleKingDaleKing subscriber Posts: 141
edited June 2007 in Sales
If you sell high-priced e-books, I have a nice little price justification technique you can incorporate into your salescopy to help improve your conversions..
At the end of your salesletter or in the P.S., ask the question:
"Is my e-book worth $97?"
Answer the question like this:
"If you look at my e-book as just words on a computer screen, probably not. However, if you look my e-book as a tool that can save you years of headaches and frustration and  help you make a lot more money in a fraction of the time, then it`s worth 10 times the price. Why not order TODAY?"
Try it. It really does work.
Dale King
 DKing2007-6-6 11:5:22
Sign In or Register to comment.