What is App Store Optimization ?

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  richardolga subscriber Posts: 7

  December 2016

  App Store Optimization is the process of optimizing mobile apps to rank higher in an app store's search results.

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  anushkachhakrabarti subscriber Posts: 219 Silver Level Member

  December 2016

  App Store Optimization (ASO) is the process of improving the visibility of a mobile app (such as an iPhone, iPad, Android, BlackBerry or Windows Phone app) in an app store (such as iTunes for iOS, Google Play for Android, Windows Store for Windows Phone or BlackBerry World for BlackBerry).

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  amanshastry43 subscriber Posts: 63 Bronze Level Member

  December 2016

  Promoting of your App store in internet marketing or mobile marketing

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  bharat.nimblechapps subscriber Posts: 186 Silver Level Member

  December 2016

  ASO is the process of optimizing mobile apps to rank higher in an app store’s search results. The higher your app ranks in an app store’s search results, the more visible it is to potential customers. That increased visibility tends to translate into more traffic to your app’s page in the app store.

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  anushkachhakrabarti subscriber Posts: 219 Silver Level Member

  December 2016

  App Store Optimization is the process of improving the visibility of a mobile app in an app store (such as iTunes for iOS, Google Play for Android, Windows Store for Windows Phone or BlackBerry World for BlackBerry)

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  saravanan subscriber Posts: 389 Silver Level Member

  March 2019

  The best way to start your app store optimization process is to reflect on your app and what you want to offer your users. I would recommend just start brainstorming and building a list with words, that you think could describe your app. You then use the best of them in your app description, app title
  

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  Impala Wardrobes subscriber Posts: 4 Member

  April 2019

  App store optimization includes the process of ranking highly in an app store's search results and top charts rankings. 
  

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  raviseo1 subscriber Posts: 19 Bronze Level Member

  June 2019

  App Store Optimization is the process of optimizing mobile apps to rank higher in an app store's search results.

  
  

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  Jessie Hookie subscriber Posts: 351 Silver Level Member

  September 2019

  App Store Optimization (ASO) is the process of optimizing mobile apps for the purpose of achieving a higher rank in the app store search results and top charts rankings. Due to its similarities to search engine optimization (SEO) for websites, app store optimization is also referred to as App Store SEO, App Search Optimization, and Mobile App SEO.

  The goal of ASO is nearly always app downloads, but supplemental goals can include:

  ·        Increased brand exposure.

  ·        Positive app reviews and ratings.

  ·        Audience engagement.

  ·        Additional marketing channel diversification.

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  Alex James subscriber Posts: 18 Bronze Level Member

  December 2019

  App store optimization is the process of improving the visibility of a mobile app in an app store search results and increasing your organic downloads. This way, more people are able to find your app and download it.

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  Haskykarma subscriber Posts: 12 Bronze Level Member

  December 2019

  Hm, didn't knew that

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  Taylor Jackson subscriber Posts: 16 Bronze Level Member

  March 2020

  App Store Optimization is for mobile apps. The function of optimization is to improve the visibility of a mobile app in an app store such as App Store for iOS, Google Play for Android, Windows Store for Windows Phone.

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