The first step to marketing your online business is "Telling everyone that you are open for business" by postcards, or Leaving your business card everywhere you go. We are assuming you already have a marketing strategy and a business Plan. If you don`t I would advise you to start contemplating on writing one. It doesn`t have to a long term Business Plan. It can be a short format business plan and eventually with the experience you develop by running your business, you can edit and revisit your business plan as you go along.
On a CPM (cost per thousand) basis direct mail will be VERY expensive for a start-up.
I would look first to Google`s AdWords program.
This tool will help you figure out what keywords to consider using.
You can research what your online competitors are doing here.
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Read the 10 Steps to Opening a Business by the Sloan Bros. here at SuN.
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I would look first to Google`s AdWords program.
This tool will help you figure out what keywords to consider using.
You can research what your online competitors are doing here.