Should I license one product?

minimegeologyminimegeology subscriber Posts: 26
edited November 2008 in Commercializing Your Invention
Is it a smart idea to think about licensing one of your products to be sold under another brand name if you are still working on increasing your product lines and building your own name and reputation?
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  • minimegeologyminimegeology subscriber Posts: 26
    I think I answered my own question.  Only if it fits your mission statement, you can handle it both financially and with development and it will be truly beneficial toward building your overall business.
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  • RetiredMember5RetiredMember5 subscriber Posts: 0
    Tracy,
     
    There are always options out there.  But clearly, you should investigate and determine what is best for your business and situation.  You may want to reference our FREE entrepreneur guide that may help you answer some of these questions as we discuss intellectual property issues.
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