How to market a product to distributors
While being pretty good at developing new products, I`m not familiar with selling to distributors. Recently I invented by necessity the ultimate solution to my need for easy storage and access to surface-mount devices (SMD), I haven`t made headway in contacting buyers of major electronic component distributors such as Mouser, MCM, Digikey of whom I`m a customer. I have quickly set up a web site to sell to end customers but the success of my new business depends on selling thru those distributors, who currently carry inferior products of similar type that I wouldn`t buy due to poor human factors.So my question is: how can I make contact with the distributors` buyer? I have sample kits ready to send to them for their scrutiny but I don`t have names to send to.
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