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adwords dilemma

Hi, I have been using adwords for a while, changed the text format numerous times, revised keywords until I cant think straight, and yet my click performance is sitting at around 0.04% of impressions. I have also tried to stay very relevant so as to not pay for wanted clicks.
Is this type of response usual?
Any tips for maximising adwords hits.
thanks
Is this type of response usual?
Any tips for maximising adwords hits.
thanks
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Comments
"Why for $90 extra there's only 9 extra impressions?"
That may happen due to lack of extra interest from users. Capping is reinforced by the fact that figures do not change as you raise the budget from $1k to $10k.