Trying To Get Customers To My Site
islandgoodies subscriber Posts: 2
edited July 2008 in Website Critique
Hello everbody. My name is Chris and I recently started a website, http://www.islandgoodies.net and I am trying to find ways to drive more customers to my website. Anyone got some ideas that I might be able to implement for promoting it?
Sign In or Register to comment.
I think the first 2 sentences should end with question marks, not periods. JMO.
You need more textual content on your pages, and better onsite SEO. Search engines look for certain things within your pages, things which your pages don`t have. Better titles on your pages, h1/h2 tags, no empty alt tags, etc.
Yahoo sitebuilder doesn`t create the cleanest code, so you have a lot of excess baggage behind the scenes.
Personally .... I don`t think I`d pay $30.00 for a hat, or $155.00 for sunglasses regardless of who made it, where it`s from, or what`s on it, let alone buying them with no description of them that I can find. Who made them? How do I know they`re worth the money? What are they made from? You don`t tell me anything about it, and if you do tell me, it isn`t obvious or easy to find.
Where is your page with a product guarantee, or product return policies, shipping costs, shipping time ...... ?
You`re leaving too many unanswered questions for your visitors, and I think a skeptical buyer is pretty much the same as a non-buyer.
Actually, after re-reading my first response, I realize I didn`t really answer the question; I got off track, although I do think the comments are valid.
Look at sites that are selling the things you are, by finding them in searches. What is getting them on the first page of search results?
Probably a combination of SEO and on-page content.
They may be advertising via AdWords, or something like it. How are you promoting your site?
They probably are doing reciprocal linking with other sites. How many link exchanges have you done?
They probably have a large amount of content and information on their pages which is keyword rich. How do your pages compare to theirs?
You have coding errors, excess/bloated code, and a low code to content ratio; that`s what site building programs do. How do your competitors pages stack up?
Just a few things to start with. Basically, compare your site to the top competitors. See what they`re doing that is effective, and try to implement it into your own site.
I concur with webline that SEO is probably one of the best things you can do.
Link exchanges will definitely help you with that.
However, it would even be better if you`d start a blog about your products and from time to time refer to other blogs on the same subjects. Follow up with a back link.
Or you can try to execute other cross-marketing ideas on <a href="www.introniche.com">this classifieds marketplace</a> for co-marketing ideas. Cheap and cheerful as they say in the UK.