E-Commerce store is up and live - Please review
1Giftking subscriber Posts: 1
edited June 2007 in Website Critique
Hello Startup Nation. I am new to the community, but I think this web site is great. My wife and I recently launched an E-commerce site (www.willowgiftshop.com) a few months ago and I would love to get some feedback on it. For all of you E-comm and web experts, let me know what you think.Thanks,The Willow Basket Gift Shop
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First of all, I think you should take a few items and create a "Our Bestsellers" or "Our Recommendations" category, for two reasons:
1. Customers often get confused when confronted with too many choices - and thus won`t buy anything.
2. People who shop online tend to be in more of a hurry, than offline shoppers.
Having a bestsellers or recommendations category will make the decision-making process somewhat quicker and easier for your customers.
I also think you should start a testimonials page.
Nothing puts online shoppers minds more at ease than seeing how satisfied previous customers are.