I’m new from Chicago!
FeliciaSlattery subscriber Posts: 1
edited August 2007 in Website Critique
I came across this great site and just had to jump in! I am a communication consultant, speaker & coach and I specialize in helping home-based businesses effectively communicate who they are to their ideal target markets.
I am a home-based business owner myself, and am from the far west suburbs of Chicago. I`ve been teaching communication skills for over a decade and I love it!
Last week I put the finishing touches on my brand new website, http://www.communicationtransformation.com</A>. I am so excited about it-- I`ve had lots of great feedback... plus found a few things to tweak and make a bit better. I`d love to know what you think!
For you, I offer a free e-course delivered to your email over the course of 5 days where you`ll discover how to Increase Business by Communicating Your Credibility. We all know how tough it can be to establish credibility in the marketplace as a start-up small business. I`ll show you how in 5 easy step-by-step interactive lessons. Sign up now at: ity-ecourse.html
I look forward to meeting many people here and sharing ideas!
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The yellow in the center is very friendly and draws attention. But the darker hues of red and yellow kind of come off as evil. Look at your picture. I hate to say this, but the shadowing and lighting make you look evil, even with your very nice smile. Well, "eviler" than your business would want to be represented by. To change this, get a picture that is in good lighting. You don`t need expensive equipment, just take a picture during the afternoon. Simple.
The other unfortuanate thing of the photo is the drop shadowing makes you look 2-D. It is a great effect to use on shapes and logos, but on cropped images is unprofessional.
Another thing you want to avoid is using many fonts. I always try to use only two (not including logo). Like using many colors, it can clash and make your site look messy.
Hope that helps.
Thanks for the welcome. We`re just down Route 25 from you. I`ll pop over to the discussion you suggested. You`re right-- I`d better get to work!
I`ve had some previous feedback about the dark picture but nothing as ominous as you describe. I do have another professional image I have planned to use in place of the darker image on the home page.
Red is the color of action, something we coaches and consultants are interested in helping people with. Reds, golds and oranges are the colors of autumn, a time of change and transformation. The color palette is fully intentional. I appreciate your opinion, but the honest feedback I`ve had from multiple sources is that the design is effective, warm, and welcoming.
Outside of the logo and masthead, there are two fonts on the pages, one serif font and one non-serif font. Some have commented that the quotation in the masthead is difficult to read, so that will be changed to match the serif font on the rest of the page.
Good luck with your design business.
Thanks for welcome, Randy, Craig & Steve!
I personally thought "evil" was a poor word choice, but be try not to take things personally. If I did-- that might be enough to scare away the new kid in town! No worries-- I`m all good. And it`s nice to see some folks come to my defense. I`m having my VA change out the pics. My photographer did a shoot outside and I`m wearing a jacket the same color as the yellow on the site. It`s much brighter!
See you all on the forums! I`m still trying to find my way around. This is a big place .
All the Best- Diana Low www.theappreciationstation.com</A>
PS- Craig`s the goods!
I appreciate the perspective.
Incorporating video onto my site is a great idea. I do have the few occasional audios on my website, but video would be even more compelling.
A website is never truly "finished," is it?
Thank you for signing up for my free e-course. I know people like to get started right away. Whenever I sign up for something I want the instant gratification, too, so I set my program up that way.
I saw your comment about your biggest communication challenege and I sent you a private reply. I`d be happy to help you with a tagline, too. There is a discussion about taglines in another thread (Craig put a link to it) and the members are offering great helpful ideas. You could do the same.
You`re right-- from what I`ve seen Craig has many great ideas to share. And he`s in my own backyard! I see an in-person networking meeting in my future!