10 Commandments For Marketing Failure

DavidJacksonDavidJackson Posts: 143subscriber Silver Level Member
edited July 2009 in Marketing
Just like there are proven techniques for marketing success, conversely, there are also formulas for marketing failure. Following are the 10 commandments for marketing failure:

1. Thou shall not have a clear vision and goal.


2. Thou shall not have a clean, easy to navigate website.


3. Thou shall not learn and implement basic SEO techniques.


4. Thou shall not advertise and promote thy business consistently.


5. Thou shall not give customers easy and convenient payment options.


6. Thou shall not experiment with different marketing techniques.


7. Thou shall not monitor and track marketing results.


8. Thou shall not adapt to changing marketplace environment and trends.


9. Thou shall not listen to customer complaints, suggestions or feedback.

 

10. Thou shall not follow-up with customers.David Jackson

Comments

  • DavidJacksonDavidJackson Posts: 143subscriber Silver Level Member
    Thanks for the list David. I have a few points to work on.
     
     
     
    You`re quite welcome, Scott!
     
    David Jackson
  • DavidJacksonDavidJackson Posts: 143subscriber Silver Level Member
    LOL! When I first read the topic title, I thought it was about convincing people that there`s money in failure. 
    Okay...I got it now....
     
     
     
    You probably didn`t get it right away, because you don`t have mundane thought processes - which is not necessarily a bad thing. That`s one of the things I like and respect about you. You`re intellectually curious enough to investigate new angles, approaches and ideas.
     
    David Jackson
  • DavidJacksonDavidJackson Posts: 143subscriber Silver Level Member
    This is so true! LMBO I am in PR I teach some it not all of what you said. Thanks!
     
     
     
     
    No problem, Sharen. Thank you!
     
    David Jackson
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