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Referral Marketing Success Stories

MutualWinMutualWin subscriber Posts: 4
edited October 2006 in Marketing
Is anyone willing to share their success stories concerning referral marketing/advertisment?  Many industries/companies offer referral deals such as the gym that gives the $100 referral bonus to their members to Cingular that now has a $50 referral deal.  But I have not heard many companies talk about conversion rates or savings in adverstising or an increase of customers due to these programs.  If anyone would be willing to share their success stories that would be greatly appreciated.
Thanks in advance.
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