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What do you guys think?

Asking for a simple critique for my website.
It is mostly finished with a few minor things that need to be put into place, including privacy policy, Terms of Service and copyright information.
Also, while critiquing the site, keep these questions in mind as I am very interested in these thoughts.
Is the text clear and concise?
Is the site easy to navigate?
Is the layout clear and colors not too overpowering but at the same time not to subtle.
The site will continue to be refined as time goes and I know it is a lot of text, but the site`s main purpose is to inform people about what we do. Not sell an easily definable merchandise but a relatively abstract concept that can only be thoroughly defined on a case by case basis.
It is mostly finished with a few minor things that need to be put into place, including privacy policy, Terms of Service and copyright information.
Also, while critiquing the site, keep these questions in mind as I am very interested in these thoughts.
Is the text clear and concise?
Is the site easy to navigate?
Is the layout clear and colors not too overpowering but at the same time not to subtle.
The site will continue to be refined as time goes and I know it is a lot of text, but the site`s main purpose is to inform people about what we do. Not sell an easily definable merchandise but a relatively abstract concept that can only be thoroughly defined on a case by case basis.
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Comments
Also here are a few questions I have if you don`t mind clarifying:
Is it necessary to answer the price question? My partners discussed this at length and decided it was best to have a general price guide but at the same time made sure any potential clients knew that many times the prices will change due to every client being different and having different needs.
Do you think the web site could use more images? I`ve been kicking this around since I am a firm believer that well placed images can help break up text and make a page look less daunting to read.
Also, though a business owner may not know why they need an online presence, shouldn`t most business owners know what a business model is? Just a thought.
Thanks again Craig,
TomRiujinZero8/11/2009 11:35 AM
My partners and I took a lot of what you said in your last post and tried our best to integrate them into the site.
As for the pricing guides, we do have general price guides, the links can be found in the side menu and are underneath "Pricing Guides". It isn`t on the front page but can be navigated to in one click. Should we state prices on the front page?
The part about pictures was a little confusing for me. So should I add more pictures or should I focus on text pitches?
I`ll talk to my partners and go over the site again with your latest comments in mind.
- Tom
Clarification, however, on the capitalization of Web/web: When referring to the World Wide Web (as in, "to get your products on the Web") then, yes, it is capitalized. When referring to web development, web designer, etc. (as in, "venturing into the world of web development"), it is acceptable to lowercase, since the person is not developing nor designing *the* Web.
I would add the following critiques to the site:
Please speak with your web designer about page titles. Currently, you have page names that say simply "about us" and "contact us." Because page titles are an important piece of search engine optimization (SEO), you will want page titles that are more descriptive. For example, the "about us" page could have a title like "The Products and Services of The Pendex" or "Company Profile | ThePendex." Read more on SEO via Google.
Please speak with your copywriter about editing and proofreading your pages. I found some examples quickly for why this is needed:Ex. Then maybe it`s about time you looked into creating a Web presence?
-- front page, first paragraph. Should be a statement, not a questionEx. We can translate the way you already run your brick and mortor operation into a Web-based equivalent.
-- front page again. Mortar is misspelled.
I found others, unfortunately. Spelling errors, misuse of punctuation, and incorrect word usage may be excused in my post (thanks!) but could make the difference in selling your business services.
Best wishes on your launch.
Tammi
I`ll get this stuff looked into right away.
- Tom