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Self-Payment

So I`m working on getting financing for my business. I just started and I need some money in the bank to take care of those all-important startup costs. I also need some money to pay myself and my partner a wage. We will definitely be putting full time hours in. For those of you who have done the same... how do you determine a good wage for yourself to start with? I wanna be as conservative as I can, but have things I need to take care of (bills, car payment, the ususals) and can`t completely skimp on myself. However, this is full time, so I`m trying to mix the conservativism and sacrifice with a practical figure.Any suggestions or guidelines?
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Comments
If your writing a proposal for sposorship do you ask for a salary ?
I am eager to hear responses on this question...Thanks Collin and Zeb for asking!
I`ve sent out a few sponsorship proposals, and have been denied...I realize I`m a small promotional outlet , We asked for 200,000 with 80,000 for pay role in the financial break down. Believe me, this is a conservative amount of money for a production company, don`t companies want concentrated brand awareness? Which is what gorides.com provides. Our features have turned non-car people into an enthusiast. Not to mention had direct influence on the performance products they bought for their cars.
With that said, sponsorship and advertising isn`t that different...IS IT?
I know one company that is in the same business we are. They charge 10,000 dollars for one month and their contract is 12 months for advertising. The math is easy to do.
I really need some advice on the subject