What Quality Content Means to Google

Michele Jacques

"Gone are the days where marketers could rely heavily on keywords to drive traffic to their websites," Shay Berman of Digital Resource says. "Content has become the real deal." Here's why that matters to your business and how you can better perform. https://bit.ly/3wUDa1O

Declanlawton

Nice reference site is given.

brandwizz

Content is always the King.

But now, I feel that generating unique content that came into Google search results has gone too far. Now, it looks like we haven't much left to create unique content where everyone is doing the same thing(creating a content).

alenwalker

Good Content. Unique and Quality is the most valuable thing to better rank in Google.

Athira

Thanks for the reference site!

megjones

Very useful and Important information. This has totally changed my digital marketing strategies for different domains.

NormaG

Google wants users to find what they are looking for fast and easy. For this, Google needs to provide them with the best content. If the content is spammy, then the user will think that Google is spammy. Google is not spammy, it wants to work for the users. So Google prefers the quality content, which is why it is working to eliminate spam.

jhonyliver

google wants real content mean in which you have experienced

mustardsaladscarface

Much about the E-A-T metrics seem dependent on the overall 'helpfulness' of your site. So, it's about playing the long game. You need to earn the right to be 'in the conversation' for a given topic or related queries, either by backlinks leading to you or by a steady increase in traffic. And that's assuming you have a team that can produce factual, fat-free and easily scannable content in the first place...

megjones

But apparently, according to Google, quality content means far more than just the text. It includes the images, layout, how everything is presented, page speed and other factors, some of which relates to the user experience and how information is delivered to a site visitor. There are many marketing agencies that spend dollars for the quality content which helps them to rank high on search engine platforms.

Aslane

Content that provides answers to the queries. No extra fluff.

Business_Scalers

Jesica

This is very informative information, Got It.

Cadenlee

Thanks for sharing this informative stuff.

AlexEr

Thanks for the article. Just need to add that Google's approch to assessing content has been changed since Dec 2022. One more "E" (for "Experience") added to the concept. It means that Suppose, it's time that UGC content at web-site is giving more more advantages. Isn't it?

Emma Johnson

Google values useful, informative, and interesting content. It should be truthful and well-written. SEO-optimized, topic-relevant content is quality content. Quality content is authoritative, useful, and updated. Google prefers original, plagiarism-free material. Google values high-quality content because it helps consumers find what they need and enjoy their search experience.