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Web design help

KayDariceKayDarice subscriber Posts: 1 Member
in Marketing

Hi I have a website full of merchandise looking for ways to traffic more sales so I can build a bigger Empire in a safe form due to covid. Any ideas, topics, platforms?

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Comments

  • Poulomi BasuPoulomi Basu subscriber Posts: 2 Member

    Hi KayDarice,

    You can have a hybrid strategy to get more traffic and sales:

    Short-term: Social media and ads (Google/ Instagram/ Pinterest)

    Long-term: SEO (you can find a DIY course on my website, for absolute beginners)

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  • Tuah BaoTuah Bao subscriber Posts: 176 Silver Level Member

    Hi @KayDarice ,

    Poulomi Basu was right. SEO is your long term strategy. You should go for short term strategy for now. Just to add on a little, not to forget FB ad, the price is usually cheaper than Google/Bing ad.

    While, I find your topic/title is misleading. I believe you need help in marketing but not web design.

    Tuah Bao
    100+ done for you courses to immediately start running your own profitable e-learning business
    https://www.courseserious.com/


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  • 6Maxi6Maxi subscriber Posts: 22 Bronze Level Member
    https://community.startupnation.com/discussion/comment/70605#Comment_70605

    I strongly agree with you.

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  • copytisercopytiser subscriber Posts: 2 Member

    Hey @KayDarice


    Adding on to the above comments: you might try content marketing.


    Let me elaborate. Just saying your website contains a lots of merchandise is too vague. You need to research and have a clear image of your target audience (what they like, hate, admire, etc). Then use that persona to create valuable content.


    For example, You can create article like "Top 7 Summer Fashion Trends You Won't Want To Miss" (or something like that. I hope I am making myself clear), rather than just directly asking people to buy your product. 


    This help you in two ways: firstly, you will get more leads than normal. And secondly, it increases your credibility as a brand.


    Now it's your choice if you would just leave the traffic on the mercy of SEO, or get paid traffic/leads and nurture them through your sales funnel. 


    I hope you have created a Sales Funnel for yourself. Incase you need more help, let me know. :) 


    Happy Marketing!

    - Asif Ali

    (Sales Funnel Copywriter and Marketing Strategist)

    [email protected]

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  • stevediazstevediaz subscriber Posts: 13 Bronze Level Member

    Hello

    Here are some ideas and platforms to consider:

    1. SEO: Optimize your website for search engines.
    2. PPC Advertising: Run targeted ads on Google and social media.
    3. Social Media Marketing: Engage and advertise on platforms like Facebook and Instagram.
    4. Email Marketing: Build and segment your email list for promotions.
    5. Influencer and Affiliate Marketing: Collaborate with influencers and set up an affiliate program.
    6. Customer Reviews and Trust Signals: Showcase positive reviews and trust badges.
    7. Mobile Optimization: Ensure your site is mobile-friendly.
    8. Retargeting: Use ads to bring back visitors who didn't buy.
    9. Analytics: Track data to make informed decisions.
    10. Partnerships: Partner with complementary businesses.
    11. Customer Engagement: Provide excellent support and engage with your audience.
    12. COVID-19 Safety Measures: Highlight safety precautions.

    Thank you.

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