How can you market your crowdfunding campaign effectively without spending money?
I currently have a crowdfunding campaign running on Kickstarter. I had a great start, with a lot of traffic going in to the campaign and a steady amount of backers backing the project. Now it has been quiet for 2 days straight, how can I bring life back into it?
What I am currently doing/have already done;
- Facebook ads
- Organic social media posting (Instagram, Facebook, Twitter)
- Influencer marketing on Instagram and Twitter (found that Twitter worked pretty well as long as your post is trending)
- Sending out cold e-mails to companies regarding the Corporate Reward
- Newsletters
- Gotten a few articles written about the campaign (sent out thousands of e-mails to journalists)
Hope to be inspired!
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Answers
What is you doing is good. You should also try outreaching influencers and bloggers to spread your project and get it cover on various platforms.
You can try LinkedIn marketing and connecting with potential customers on LinkedIn to promote your campaign.