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Customer Retention

Why in India the customer retention is not much focussed in business as compared to other European companies?
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I agree with Valikka My opinion is same they do not have the opportunity and strong competition.
Ok India and Europe are two different market and the USA another world :)
Retention is word which is often used last time especially for countries in the EU zone.
Creating false image that service which you pay for is worth paying for and is quite expensive.
India on another side is market in expansion so Indians are fast on market opposite in the EU where almost all is slow.
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