Very small business help

captain Andrewcaptain Andrew Posts: 1subscriber Member
We are in the unique position of needing only 15 to 20 sales a year! We operate a sailing charter vacation business in the Caribbean and do not wish more charters than the number above. Being a seasonal business, though we can book (accept customers for future sailings) all year, we do not operate in the summer months.
Can anybody suggest any marketing strategies for such a small number of sales that would make sense economically?


  • Tuah BaoTuah Bao Posts: 118subscriber Silver Level Member

    I think the best way is to retain your existing customers to maintain 15-20 sales a year. Some examples:
    1) Send emails to your existing customers to tell them that you are open for registration/booking (for a specific time period).
    2) Referral Program. Rewards your existing customers whenever they refer a new customer to you.
    3) Google Ad, or FB ad. You can set any period to advertise your ad.

    Tuah Bao
    Accountant & Marketing Consultant
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