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The No. 1 Content Marketing Mistake Startups Make

StartupNationStartupNation administrator Posts: 625 Site Admin

imageThe No. 1 Content Marketing Mistake Startups Make

When first learning how to effectively implement content marketing strategies, entrepreneurs often try to create content that’s one-size-fits all.

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  • We Host ProWe Host Pro subscriber Posts: 1 Member
    It's so hard to find the right marketing channels. If you over spend and waste money on marketing avenues that don't convert you will go broke quick.
  • Ryan O'BlenessRyan O'Bleness administrator Posts: 1,137 Site Admin
    edited May 2017
    Very true, @We Host Pro

    I was at Detroit Startup Week yesterday and was listening to talk from a Google Analytics lead employee. I learned that the more you spend on marketing and ad budget, the more your growth and revenue actually goes down. So, it is more important to look at what your most efficient and effective channels are, and stick to those to maximize growth and spend less on marketing. 
    Ryan O'Bleness
    Community Manager
    StartupNation, LLC
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