Both are important. However, ON-SITE SEO is something you can play around with in the beginning of your site launch. This is the content creation, formatting and site structure aspects of your site. OFF-SITE SEO is all about the promotion of your content, such as social media, link building and guest blogging on other sites.
SEO and organic rankings in Google are still one of the best ways to increase traffic and market your site or business online.
SEO is all about the content you create and how you promote it.
No matter what niche market you are in, it’s extremely important to know your audience and what type of content they want. This will help with SEO and ranking for long tail keywords that your audience is likely typing into Google.
Also make sure you niche down as much as possible, as this is where you are going to find opportunity and be able to potentially establish your site as an authority and trusted resource for information.
If you want to improve your site’s SEO and make your content better than what’s currently out there, it’s all about the content creation and content promotion plans you have for your site. These are the two most important things to remember.
CONTENT CREATION - Only create great content that provides real value and is better than what’s currently already out there. Google your competition, see what type of content they have, then create something better and be sure to include stats and visuals when possible.
CONTENT PROMOTION - With over a billion active websites and blogs online, there is already way too much content out there. Without the necessary content promotion, your site is just going to get lost in the mix. You need to continually promote your content to new audiences.
To better explain all of the above and how you can use such methods to increase traffic on your own site let’s cover the many components that go into a great marketing and branding plan to grow a website or blog. Not only will content creation come into play, it’s also how much effort you put into your content promotion as well.
In the world of blogging, this can be done in a number of ways.
We are currently using the following methods to increase traffic, backlinks and exposure to our sites:
If you implement these tips into your own marketing and content creation efforts you should see continued success.